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What have values to do with energy and power?

What have values to do with energy and power?

What is the connection between energy, values and power?

Let us examine this question laterally.


A particular destination has excellent natural or cultural, or historical potential but no tourism revenues. This means that this destination has a high liability to the potentials. Still, there are no revenues, so the bottom line is much worse than a destination with no potential and no revenues from tourism. Those destinations that succeed in shifting most of their potentials into the product generate the highest possible revenues. In such cases, the obligation towards the potentials is covered by the revenues, and the difference gives a positive result.

So the question is: what converts potential into a product? What puts potential into the form that can be consumed? Marketing articulation. And what is it in marketing articulation that makes the change? Marketing articulation “adds” structure (information) to potential, so that transforms it from a “useless” liability into a saleable product.

Energy sector: water as such is a potential that has no value for energy production unless it is harnessed by dams and structured (informatised) by turbines into usable electricity. Not only is water as such of no value, but it is also such a destructive threat when it is abundant. Electricity as something constructive is structured water. This is how close we came closer to energy. To understand electricity, a few more steps are necessary that will not be taken in this post.


Capital is per se liability. Capital that is not structured by the mind/work of people has negative value. When we criticize capitalism, we make the fatal mistake of blaming capital as the main culprit or cause of anything. Man’s inability to structure capital productively produces errors in capitalism, just as man’s ability to structure capital creates added value. To structure capital is to “add” some labour (some mind/labour) to capital. It is the wisdom of men that produces surplus value. Capital is only a necessary means or even a tool in this process.


How could we describe wisdom, which is a real cause of surplus value (and lack of wisdom for negative value)? Wisdom is an entity of life that derives its direction from values. Wisdom is information structured by a set of values.


A person’s energy represents an opposing, destructive force if it is not harnessed through a set of values. Values restructure energy into power. There is no power without the harness of values. This harness is sometimes expressed as ritual, sometimes as initiation, and often as socialization or education… There are two necessary structural elements of such a “tool” that converts energy into power: Wisdom (structured information) and Beauty. Beauty is another aspect of informatization. It is an expression of the change that a given system undergoes from chaos to order. A power that is not harnessed through wisdom and order is destructive energy. This rule applies to any kind of energy, although it might be interesting to examine dark energy from this perspective. Would dark energy behave differently in this regard? Hard to say since we don’t know much about dark energy.

Rituals, dams, turbines, generators, market articulations, labour and thought work… all serve the same function in the evolution of life: they structure potential into something useful; liability into something valuable; negativity into positivity.

So it is fair to say that values produce value.

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